Trend · rank 10 of 250

Public communication in crisis

Audiences are dividing across separate platforms and communities, so the ability of authorities to reach the public and be believed in an emergency depends increasingly on many trusted messengers and resilient channels.

Information & InfluenceInformation & trustinformationresilienceinstitutions

Second pass: Carried forward from the first pass unchanged. Held by all three panel models.

Sensitivity and network position

Rank
10of 250
Sensitivity
25.0rank 10
Breadth
5of 20 scenarios High or above
PageRank
62.6rank 17
Eigenvector
50.1
Betweenness
63.0
Links
21trends at Moderate similarity or above
Composite
55.5

Attention over three years

How much this trend is read about on Wikipedia and searched for on Google, week by week, set against the typical trend in the list so that what moves every trend at once is taken out. 100 is this trend's own three-year average. The score measures public attention, which is not the same as the strength of the force: a trend can deepen unnoticed, and a news event can lift attention for a fortnight.

Now
124
Over a year
+14%Rising
Over three years
+0%
Peak
2618 Oct 2023
Sources
Bothagreement 0.41
Coverage
7languages · 52 nations

Trailing 4-week average. 100 is this trend’s three-year average.

By language

Wikipedia reading in each language edition where the trend’s pages are read enough to measure (7 of 28). Share is of all the readers counted.

LanguageShareNowOver a yearThree years
English83%142+31%
French4%88−6%
German4%112+14%
Japanese3%126+22%
Russian3%135+76%
Chinese2%146+24%
Spanish1%127+8%

By country

Google search interest over the three years, as a share of each country’s searching. 100 is the nation where interest is highest. The search terms are English, which favours countries that search in English.

Canada

Qatar

United States

United Kingdom

New Zealand

Australia

United Arab Emirates

Singapore

Philippines

South Korea

Kenya

Netherlands

100

89

81

80

74

64

62

58

49

47

35

27

The 12 highest of 52 nations with a reading.

By region and G20 member

Attention to this trend inside each place, from Google searches made in its countries and Wikipedia reading in the languages mostly read there, averaged where both exist. Each line compares the trend with its own past in that place; the lines do not compare places.

Regions

PlaceRead fromNow90 days1 year3 yearsThree years
North AmericaGoogle in 2 countries + Wikipedia in English122+21%+18%+13%
EuropeGoogle in 3 countries + Wikipedia in German, French105+33%−40%+8%
Indo-PacificGoogle in 5 countries + Wikipedia in Japanese, Chinese147+28%+47%+58%
South AsiaGoogle in 1 country90−33%+70%−82%
Latin America and CaribbeanWikipedia in Spanish127+67%+8%+36%
Russia and EurasiaWikipedia in Russian135−5%+76%+34%

G20 members

PlaceRead fromNow90 days1 year3 yearsThree years
AustraliaGoogle354+379%+434%+380%
CanadaGoogle110+28%+22%+6%
FranceGoogle + Wikipedia in French80−14%+14%−39%
GermanyGoogle + Wikipedia in German124+61%0%+43%
IndiaGoogle90−33%+70%−82%
IndonesiaGoogle144−2%+17%+118%
JapanGoogle + Wikipedia in Japanese117−4%+13%+27%
South KoreaGoogle113−2%0%−46%
RussiaWikipedia in Russian135−5%+76%+34%
United KingdomGoogle114+174%−80%+210%
United StatesGoogle + Wikipedia in English121+21%+15%+9%

Relation to each scenario

A trend relates to a scenario when it changes how likely the scenario is, how hard it lands, or is itself sharply changed by it. Each score is the median of three scores given separately by the members of the model panel.

RelationScenarioFamily
4 · HighHybrid coercion ends in an infrastructure blackout S04Geopolitical and security
4 · HighA disputed transfer of power breaks effective government S05Geopolitical and security
4 · HighA major disaster disables the national economic core S07Energy, climate and resources
4 · HighA novel respiratory pathogen exceeds health surge capacity S10Health
4 · HighA live outbreak proves rapid distributed pandemic defence S20 ↗Health
3 · ModerateA public service platform reaches inclusive operation S18 ↗Technology and infrastructure
2 · LowTwo breadbasket failures trigger a food availability crisis S06Energy, climate and resources
1 · Very lowA global funding seizure reaches sovereign balance sheets S02Economic and trade
1 · Very lowA regional war closes a globally important sea route S03Geopolitical and security
1 · Very lowAn AI deployment step causes abrupt labour displacement S08Technology and infrastructure
1 · Very lowA cryptographic breakthrough invalidates digital trust S09Technology and infrastructure
1 · Very lowA verified Middle East settlement restores access S14 ↗Geopolitical and security
0 · Not relatedCritical trade divides into rival blocs S01Economic and trade
0 · Not relatedA creditor agreement releases fiscal capacity S11 ↗Economic and trade
0 · Not relatedA cross-regional market access compact redirects investment S12 ↗Economic and trade
0 · Not relatedA great-power agreement lowers economic security barriers S13 ↗Geopolitical and security
0 · Not relatedCheap firm clean power becomes available at scale S15 ↗Energy, climate and resources
0 · Not relatedA validated farming package raises water-efficient output S16 ↗Energy, climate and resources
0 · Not relatedAI-directed research produces a reproducible discovery step S17 ↗Technology and infrastructure
0 · Not relatedAffordable preventive treatments reduce chronic illness S19 ↗Health

Similarity = 0.3 × shared tags (Jaccard) + 0.3 × likeness of scenario profiles (cosine) + 0.3 × likeness of names and descriptions (TF-IDF cosine) + 0.1 if in the same capability domain, cut into seven levels at 0.12, 0.22, 0.33, 0.45, 0.58, 0.72. Shown at Moderate and above.

SimilarityTrendThemeRank
4 · HighPublic procurement capabilityState capacity & governance6
4 · HighDeclining institutional trustInformation & trust7
4 · HighDecline of independent journalismInformation & trust29
4 · HighMisinformation & disinformationInformation & trust30
3 · ModerateState capacity & deliveryState capacity & governance1
3 · ModerateExecutive overreach & emergency powersState capacity & governance4
3 · ModerateLocal & city government capacityState capacity & governance11
3 · ModerateSocial protection coverage gapsState capacity & governance13
3 · ModerateErosion of rights & civic freedomsState capacity & governance14
3 · ModerateOutsourcing & public-private deliveryState capacity & governance27
3 · ModerateWhole-of-society resilienceConflict & security43
3 · ModerateElection integrity & interferenceInformation & trust57
3 · ModerateConspiracy movements & science denialInformation & trust68
3 · ModerateOpen-source intelligence & transparencyInformation & trust79
3 · ModerateSynthetic media & deepfakesInformation & trust87
3 · ModerateForeign information manipulationInformation & trust91
3 · ModeratePlatform power over public discourseInformation & trust99
3 · ModerateMedia provenance & authenticationInformation & trust100
3 · ModerateCensorship & surveillanceInformation & trust103
3 · ModerateAI-mediated information accessInformation & trust118
3 · ModerateRansomware & cyber extortionConflict & security164