Trend · rank 76 of 250

Structural inflation pressure

Supply constraints, ageing workforces and recurring energy and food disruptions are making price pressure more frequent, which reduces household purchasing power, constrains central banks and raises the cost of public borrowing.

Financial StrengthMoney & debtdebt financepoliticsinequality

Second pass: Carried forward from the first pass, where it was Inflation & cost of living. Held by all three panel models.

Sensitivity and network position

Rank
76of 250
Sensitivity
20.0rank 24
Breadth
2of 20 scenarios High or above
PageRank
34.1rank 125
Eigenvector
10.3
Betweenness
1.2
Links
9trends at Moderate similarity or above
Composite
26.8

Attention over three years

How much this trend is read about on Wikipedia and searched for on Google, week by week, set against the typical trend in the list so that what moves every trend at once is taken out. 100 is this trend's own three-year average. The score measures public attention, which is not the same as the strength of the force: a trend can deepen unnoticed, and a news event can lift attention for a fortnight.

Now
74
Over a year
−25%Easing
Over three years
−29%
Peak
15030 Mar 2025
Sources
Bothagreement 0.30
Coverage
27languages · 54 nations

Trailing 4-week average. 100 is this trend’s three-year average.

By language

Wikipedia reading in each language edition where the trend’s pages are read enough to measure (27 of 28). Share is of all the readers counted.

LanguageShareNowOver a yearThree years
English34%95−6%
Russian10%77+11%
Spanish10%66−28%
Chinese6%136+110%
German6%83−14%
Japanese5%76−4%
Italian3%68+5%
French3%87+5%
Turkish2%56−15%
Arabic2%66+12%
Persian2%75+10%
Korean2%47−62%
Vietnamese2%68−14%
Portuguese2%90−5%
Polish2%70−13%
Hindi2%100+6%
Hebrew1%49−44%
Indonesian1%58−17%
Ukrainian1%72+12%
Dutch1%89+1%
Swedish1%88−29%
Bengali1%85+12%
Malay1%46−30%
Tamil1%86+23%
Thai0%61−25%
Afrikaans0%18−58%
Urdu0%23−40%

By country

Google search interest over the three years, as a share of each country’s searching. 100 is the nation where interest is highest. The search terms are English, which favours countries that search in English.

Singapore

United Kingdom

United States

Australia

Ireland

Ghana

Canada

New Zealand

Nigeria

South Africa

South Korea

Philippines

100

93

66

59

55

50

49

48

38

38

37

34

The 12 highest of 54 nations with a reading.

By region and G20 member

Attention to this trend inside each place, from Google searches made in its countries and Wikipedia reading in the languages mostly read there, averaged where both exist. Each line compares the trend with its own past in that place; the lines do not compare places.

Regions

PlaceRead fromNow90 days1 year3 yearsThree years
North AmericaGoogle in 2 countries + Wikipedia in English86+4%−11%−19%
EuropeGoogle in 9 countries + Wikipedia in German, French, Italian, Polish, Dutch, Swedish82−13%−2%−37%
ChinaGoogle in 1 country62−48%+60%−43%
Indo-PacificGoogle in 11 countries + Wikipedia in Japanese, Chinese, Korean, Vietnamese, Indonesian, Thai, Malay82−9%+6%−23%
South AsiaGoogle in 4 countries + Wikipedia in Hindi, Bengali, Tamil, Urdu79−13%−5%−29%
Gulf and Middle EastGoogle in 6 countries + Wikipedia in Persian, Arabic, Turkish, Hebrew71−16%+0%−37%
AfricaGoogle in 6 countries + Wikipedia in Afrikaans45−10%−14%−67%
Latin America and CaribbeanGoogle in 6 countries + Wikipedia in Spanish, Portuguese78−3%−10%−41%
Russia and EurasiaGoogle in 3 countries + Wikipedia in Russian, Ukrainian74−17%+25%−37%

G20 members

PlaceRead fromNow90 days1 year3 yearsThree years
ArgentinaGoogle80+4%+6%−41%
AustraliaGoogle87−1%+16%−26%
BrazilGoogle + Wikipedia in Portuguese82+11%−6%−24%
CanadaGoogle71+8%−22%−49%
ChinaGoogle62−48%+60%−43%
FranceGoogle + Wikipedia in French87−6%+5%−35%
GermanyGoogle + Wikipedia in German88−13%+2%−25%
IndiaGoogle + Wikipedia in Hindi, Bengali, Tamil84−12%−3%−21%
IndonesiaGoogle + Wikipedia in Indonesian57−38%−20%−37%
ItalyGoogle + Wikipedia in Italian80−17%+10%−42%
JapanGoogle + Wikipedia in Japanese87−24%+25%+4%
South KoreaGoogle + Wikipedia in Korean72−20%−29%−8%
MexicoGoogle79−3%−7%−39%
RussiaWikipedia in Russian77−15%+11%−22%
Saudi ArabiaGoogle75−25%−17%−8%
South AfricaGoogle77−2%−9%−42%
TürkiyeGoogle + Wikipedia in Turkish66−17%−10%−50%
United KingdomGoogle43+21%−44%−84%
United StatesGoogle + Wikipedia in English87+7%−10%−17%

Relation to each scenario

A trend relates to a scenario when it changes how likely the scenario is, how hard it lands, or is itself sharply changed by it. Each score is the median of three scores given separately by the members of the model panel.

RelationScenarioFamily
5 · Very highTwo breadbasket failures trigger a food availability crisis S06Energy, climate and resources
4 · HighA regional war closes a globally important sea route S03Geopolitical and security
3 · ModerateCritical trade divides into rival blocs S01Economic and trade
2 · LowA global funding seizure reaches sovereign balance sheets S02Economic and trade
2 · LowA major disaster disables the national economic core S07Energy, climate and resources
2 · LowA novel respiratory pathogen exceeds health surge capacity S10Health
1 · Very lowHybrid coercion ends in an infrastructure blackout S04Geopolitical and security
1 · Very lowA cross-regional market access compact redirects investment S12 ↗Economic and trade
1 · Very lowA great-power agreement lowers economic security barriers S13 ↗Geopolitical and security
1 · Very lowA verified Middle East settlement restores access S14 ↗Geopolitical and security
1 · Very lowCheap firm clean power becomes available at scale S15 ↗Energy, climate and resources
1 · Very lowA validated farming package raises water-efficient output S16 ↗Energy, climate and resources
0 · Not relatedA disputed transfer of power breaks effective government S05Geopolitical and security
0 · Not relatedAn AI deployment step causes abrupt labour displacement S08Technology and infrastructure
0 · Not relatedA cryptographic breakthrough invalidates digital trust S09Technology and infrastructure
0 · Not relatedA creditor agreement releases fiscal capacity S11 ↗Economic and trade
0 · Not relatedAI-directed research produces a reproducible discovery step S17 ↗Technology and infrastructure
0 · Not relatedA public service platform reaches inclusive operation S18 ↗Technology and infrastructure
0 · Not relatedAffordable preventive treatments reduce chronic illness S19 ↗Health
0 · Not relatedA live outbreak proves rapid distributed pandemic defence S20 ↗Health

Similarity = 0.3 × shared tags (Jaccard) + 0.3 × likeness of scenario profiles (cosine) + 0.3 × likeness of names and descriptions (TF-IDF cosine) + 0.1 if in the same capability domain, cut into seven levels at 0.12, 0.22, 0.33, 0.45, 0.58, 0.72. Shown at Moderate and above.

SimilarityTrendThemeRank
4 · HighSlow growth & fiscal spaceMoney & debt22
3 · ModerateSovereign debt & interest burdenMoney & debt12
3 · ModerateCivil unrest & protest mobilisationState capacity & governance25
3 · ModerateConcessional finance scarcityMoney & debt32
3 · ModerateCentral bank independence under pressureState capacity & governance64
3 · ModerateInternational climate finance gapsMoney & debt129
3 · ModerateHousehold debt & housing affordabilityMoney & debt156
3 · ModerateStretched asset valuationsMoney & debt157
3 · ModerateRemittance dependenceMoney & debt195